Heartsong

Digital Media

(919) 363.5643
Video Production
Web Site Design
Advertising
Digital Signage Systems
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Raleigh Advertising Services
An evolution is taking place in the advertising industry. Digital Media is gaining an ever increasing role.
Internet and narrowcast electronic sign networks are the two fasted growing segments in the advertising industry. These relatively
new forms of advertising are very targeted and the most cost effective methods of reaching your customers.
Web Marketing and Customer Engagement
The team at Heartsong Digital Media specializes in audience engagement. For example, all the main wedding catering
companies in town had web sites totally focused on their chef, food, and facilities. When developing a competitive site,
we made the main focus for a bride to "Plan Your Event." We set up an interactive process which generated dozens of sales leads each and every month.
Pay Per Click Campaigns & Search Engine Optimization
PPC campaigns are one of the most cost effective targeted advertising campaigns in the market today.
The catering example above was generating approximately 80 qualified leads per month with an annual
PPC budget of less than $500. PPC and SEO is utilized to drive potential business to your company.
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Narrowcast Networks
Digital Signage Narrowcast Networks are the second fastest growing segment and a leading force in the new
media segment of advertising. Digital signage systems are composed of communication and
media equipment capable of delivering content to multiple locations. Networked Digital Advertising is forecast by InfoTrends/CAP Ventures, Inc., to
reach $3 Billion by 2010.
Radio Advertising Spots
We have a great deal of experience producing commercial jingles, stingers, and mix doughnuts. We take pride
in producing spots that are properly targeted to bring the specific results each firm seeks.
Television Advertising
Our firm has the creative and technical staff to work up these campaigns. Although not a traditional
advertising agency, we can perform the same services and you benefit from our highly competitive pricing.
For Immediate Assistance Contact:
Mark Winston
Creative Director/General Manager
mark@raleigh-recording.com 919.363.5643
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